(For immediate release)
Duane’s pretty good
Smokehouse Salsa Marketing Director Absinthe Florida reports that extensive
improvements have been made over the 2014 label.
“We were just trying to spiff it up a bit,” Florida muses, “and then everything turned into a big ball of tangled barbed wire!” Apparently, other staff members have been pressuring her to change “pretty good” to “way good.”
“Over my dead body!” Florida insists.
After calming down, she explains, “We’re not a bunch of braggarts around here—oh sure, maybe in Wisconsin or Canada, but NOT here . . . We’re Swedes, for god’s sakes!”
“We were just trying to spiff it up a bit,” Florida muses, “and then everything turned into a big ball of tangled barbed wire!” Apparently, other staff members have been pressuring her to change “pretty good” to “way good.”
“Over my dead body!” Florida insists.
After calming down, she explains, “We’re not a bunch of braggarts around here—oh sure, maybe in Wisconsin or Canada, but NOT here . . . We’re Swedes, for god’s sakes!”
Drum roll please . . . Here is the new 2015 label for Duane’s pretty good Smokehouse Salsa.
And of course, the wrap-around has been improved to express a more international flare:
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